As we approach the new year, many Americans are gearing up to undertake Dry January 2022 — but one sex expert is campaigning to make the notoriously parched month much wetter. Ness Cooper, a clinical sexologist in Britain, is encouraging people to masturbate every single one of January’s 31 days, advising that dedicated self-gratification staves off seasonal depression during what studies show is the most miserable time of the year.
More: Expert: Daily masturbation will fight January depression